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Data

Year of publication

2020

Type

Quantitative

Design

Cross-sectional

Classification

NOVA

Country studied

Brazil

Data

Primary

Data Collected

Other (online food delivery platfrom)

Study setting

Online

Age group of participant

N/A

Participant sex

N/A

Target population

General

Sample size

n=1754 (online advertisments)

Digital food environment during the coronavirus disease 2019 (COVID-19) pandemic in Brazil: An analysis of food advertising in an online food delivery platform

Goal

Describe the advertisements published in an online food delivery (OFD) platform in Bralian capitals during the 13th and 14th weeks of the pandemic.

Results

Unhealthy eating was promoted during the COVID-19 pandemic by OFD. The most common food groups in advertisements included sandwiches, ultra-processed beverages, traditional meals or pasta. Free delivery was most common with ice cream, candies, salty packaged snacks, or pizza food groups. Combos were common with natural juices or smoothies, ultra-processed beverages, sandwiches and pizza food groups. Healthiness messages were most common with natural juices or smoothies, vegetables and traditional meals and pasta food groups. Economy messages were most rare with traditional meals or pasta and most common with ultra-processed beverages, ice cream, candies or salty packaged snacks food groups.

Authors

Horta PM, Matos Jde P, Mendes LL.

Journal

British Journal of Nutrition

DOI

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